Returning guests book straight from you.
Airbnb brought them once. Next time they can pay you.
What the host pays.
The figures come from the services’ own price lists. Where no percentage is published, it is on your payout.
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15.5% A single fee paid by the host. It replaces the earlier split (host 3% + guest 14-16%).
airbnb.com/help/article/1857 -
10% On listings imported over the API (+ VAT). A listing you create there: €299/yr per listing (+ VAT) plus a 2.5% booking fee.
nettimokki.com/hinnasto -
No published rate
Publishes no fixed host rate. Commission is agreed in the contract and varies by property. Check your own rate on your payout statement.
partner.booking.com -
No published rate Does not publish its commission on its website. The figure is in your contract.
lomarengas.fi
Price lists read 30 Aug 2026
Price lists change. Check your own percentage on your payout.
New guests come from Airbnb.
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Airbnb and Booking
They find a new guest. That fee is fair to pay.
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Your own page
A returning guest books the next stay direct. You do not pay a second fee.
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Purnukka
The booking page, calendar and online payment for that.
One booking, two prices.
The same booking, €900. Our share and the card fee are included.
+ €99 more for you on this booking
The €19/mo monthly fee is covered once 3 direct bookings come in a year.
When 20% of yearly sales come direct, the difference is €432/yr. At 40%, it is €1,092/yr.
Show the calculation line by line
| Sales on the marketplaces per year | €30,000/yr |
|---|---|
| Of that, direct from your own page20% | €6,000/yr |
| Fee you do not pay15.5% | + €930/yr |
| Purnukka Flexible costs€19/mo + 3% | − €408/yr |
| Card fee on direct payments1.5% | − €90/yr |
| Difference | €432/yr |
Purnukka’s share and the card fee are already deducted. Put your own numbers in the calculator. Run your own numbers
Start freeHow a returning guest finds you.
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Send a message after checkout
A thank-you, a link to your page and a code for the next stay. The guest has just been there.
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Put the address where the surface is yours
Instagram, Facebook, Google Business Profile, email signature. Airbnb’s message rules do not reach these.
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Leave a sign at the property
A small sign or a QR code in the guest folder: next time, book direct. The guest is on site, phone in hand.
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Keep an address list
One message to past guests before the season fills quiet nights. No ad budget.
When not yet.
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Nobody knows the address
Purnukka does not bring guests. It takes the booking and the payment after a guest has found you.
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No reviews yet
A new page asks a stranger to trust you. Get the reviews on Airbnb first.
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Guests do not come back
If the same person never returns, skipping the fee does not apply to you. Then Airbnb is doing what you pay it for.
What stays.
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Your Airbnb ranking
Your own page does not change it. Ranking comes from Airbnb’s own data: response time, acceptance, reviews, calendar and price.
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Reviews
They still build up from Airbnb and Booking stays.
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Calendars
Calendars connect to Airbnb and Booking.com with a calendar link (iCal), both ways. The link refreshes about once an hour, so the risk of an overlapping booking drops but does not disappear.
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Your listing text
You give the listing address. Text and photos come in as a starting point. You do not write the description again.
Which price.
Below about €1,333/mo of direct sales a month, Flexible is cheaper. Above that, Fixed is. A fifth of the example €30,000 a year stays under that line.
Setup €0. Your own domain is billed separately.
This is what a finished site looks like.
Common questions
Will my Airbnb ranking drop?
No. Ranking comes from Airbnb’s own data, such as response time, reviews and price. Your own page is not among them.
Am I breaking Airbnb’s terms?
No, as long as you do not trade inside Airbnb’s messages or ask a guest to cancel a confirmed booking. After checkout, your own social posts and a sign at the property are yours. Read the host terms yourself anyway. They change.
Can the same night be booked twice?
The calendar link (iCal) refreshes about once an hour. If a booking appears in two places inside that hour, an overlap is possible. The same condition is in our terms.
Should a direct booking be cheaper?
That is your decision. With no fee, the same net income comes from a lower price. Purnukka does not set your prices.
How many direct bookings does it take?
If the average booking is €900 and the fee is 15.5%, the fee on one booking is about €140. A few of those a year cover the monthly fee.
What if I have several properties?
Fixed steps with the count: 1 property €59/mo, 2 properties €79/mo, 3-5 properties €99/mo. All in one account.